The Only Option is your blueprint for taking action, and in many cases, for what action not to take, in order to see the most optimal results for you.
At the end of taking action through this guide, I want nothing less than for you to be in a position to actually choose your clients, month by month, rather than hoping and praying for opportunities. The usual scenario is that clients have the choice of who they hire, and very often they have far too much choice. It can be the other way around. Promise.
The way to do this is to have more options than you need, consistently. And who doesn’t want more client options than they need? Better than crying yourself to sleep each night.
This means becoming indispensable to a specific group of people. We’re talking about maintaining absolute clarity in the minds and eyes of your prospects and clients, so that they know their next step must be to hire you. I’m about to show you how to do just that.
The Only Option - Win More Client Work than You Need, by Being Indispensable
by Alex Mathers (PDF) – 203 pages
