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Category: Business

Decoding Happyness At Work

Employee engagement and getting deep into understanding what drives employees is serious business. Working closely with human resources and communication teams across sectors will help them to understand their people better, keeping employees engaged, working on creating a strong employer brand and making work life fun, balanced & full of dialogue.

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The Promotional Merchandise Handbook

The Promotional Merchandise Handbook is a quick guide to the promotional industry and where branded merchandise fits into the marketing communications mix. The book covers a checklist of what to consider when using marketing gifts and provides useful market research information.

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Agile Inception in 60 minutes

This book is about the pre-release planning stage. In an Agile context, this work collapses the boundaries between the aspects of business development and project management that haunt conventional, phase-based project life cycles. It contains strategies and techniques for accelerating business level output needed to initiate Agile releases and/or projects.

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