Alex has been freelancing as an illustrator and a graphic designer on and off for a few years, but have made it a full time source of income only recently. It was always his aim to reliably get paid work to cover those important bills. Now, armed with better knowledge of the Internet as an effective tool for promoting myself, he has been able to make those wishes a reality. In fact, through spending considerable time researching the methods for using the Internet to promote one’s work, he has been surprised at the power and sheer variety of ways to do so.
He believes that all of you reading this will get much closer to your ambitions, by actively using the tools and steps provided in this little book.
Whether you are going it alone, or joining forces with others, the quality of what you are producing is as important as it always has been. What distinguishes successful creative people apart in today’s marketplace is being able to promote their work effectively.
The danger is for you to see self promotion as something you needn’t do, either because you don’t see it as important or that it uses up time and energy that could otherwise be used in the creative process, or because it is considered arrogant to toot your own horn and that a true artist should have their work speak for itself. He has been through these doubts. If you truly want to see success come from your work and your creations, it is time to ditch this mentality.
10 Steps to Powerful Online Self Promotion for Creatives, 2009
by Alex Mathers (PDF) – 223 pages
